By: Greg Koch
This week I've been attending the Run Congress, an event designed by my close friend Mark Jimenez of Red Rock Running Company. The vision statement of the congress is as follows: Bring partnerships to life by connecting brands and independent retailers to tackle the industry's toughest challenges. This is an unfiltered, two-day meeting of some of the best and brightest minds in run specialty. Unlike other events that are driven by transactions, entertainment, and glad-handing, the congress sets a level playing field and focuses on direct and respectful conversation.